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The Athlete’s Foot Drives Store Visits with Backpack OfferAug 20, 2008 6:04 AM, PROMO P&I, By Amy Johannes The Athlete’s Foot is running a gift-with-purchase promotion timed for back-to-school to drive in-store visits. related articlesWyndham Boosts Rewards Program with New Name, SweepsDenny’s Brings Back Birthday Meal Program in ArizonaP&I Newsletter
Want news on premiums and incentive marketing delivered directly to your inbox? Subscribe to e-newsletter PROMO P&I More Premiums & IncentivesKraft Singles Celebrates Mother’s Day with Samples, Gift CouponsMay 7, 2008 6:04 AM, PROMO Xtra Still looking for a Mother’s Day gift? Kraft has an option: grilled cheese sandwiches.... Recession RewardsMay 1, 2008 12:00 PM, Amy Johannes The economic downturn has spurred at least one positive: an increase in gift card usage. If the number of retail store card displays and direct mail offers... Coalition Asks BK to Pull Toy PremiumsApr 29, 2008 6:05 AM, PROMO Xtra, By Amy Johannes Burger King and Paramount are under fire for a Kids Meal promotion tied to the upcoming launch of the movie “Iron Man.”... Taco Bell Launches Gas Card Giveaway GameApr 22, 2008 6:05 AM, PROMO Xtra, By Amy Johannes Taco Bell is using gas cards as an incentive to drive people to its restaurants to buy large or extra large beverages.... McDonald’s Gets Musical with ‘American Idol’ PremiumsApr 16, 2008 6:05 AM, PROMO P&I, By Amy Johannes McDonald’s Corp. is tying its latest Happy Meal premiums to “American Idol,” which includes a sweepstakes for a chance to win tickets to the hit show... Promotional Products Sales Hits Record at $19.6 BillionApr 16, 2008 6:04 AM, PROMO P&I, By Amy Johannes Sales of promotional products rose 5.4% to from $18.6 billion in 2006 to $19.6 billion in 2007, a new record, according to The Advertising Specialty Institute (ASI).... IdeaEdge to Develop Social Network Gift CardApr 16, 2008 6:03 AM, PROMO P&I, By Amy Johannes IdeaEdge, Inc., a developer of prepaid gift card programs, is expanding its offerings using social networks to encourage groups of people to contribute to one gift card.... U.S. Bank, Anheuser-Busch, Team Up for Rewards CardApr 16, 2008 6:02 AM, PROMO P&I U.S. Bank is partnering with Anheuser-Busch to rollout the Budweiser Rewards Visa Platinum Card, which gives cardholders the chance to earn points toward gift cards good for branded merchandise... Baseball Fans Score Deal at Detroit Marriott HotelsApr 16, 2008 6:01 AM, PROMO P&I, By Richard Tedesco Detroit Tigers fans and out-of-state visitors rooting for their home teams at Comerica Park can strike good deals by staying at downtown Detroit Marriott hotels.... PostscriptsApr 16, 2008 6:00 AM, PROMO P&I BORDERS: has launched its latest “Dream Rewards” contest with Disney Publishing Worldwide. ... McDonald’s Tests Mobile CouponsApr 10, 2008 6:02 AM, PROMO Xtra McDonald’s is testing a new promotional tool to bring people into its restaurants: mobile coupons.... Kraft Singles Celebrates Grilled Cheese Month with Coupon OfferApr 8, 2008 6:05 AM, PROMO Xtra, By Amy Johannes April is National Grilled Cheese month and Kraft Singles is paying homage to it with a coupon offer for free cheese.... Sprint Gears Up NASCAR Tix GiveawayApr 8, 2008 6:04 AM, PROMO Xtra, By Richard Tedesco Sprint is running a major customer appreciation campaign, offering more than 30,000 free tickets to NASCAR events around a Sprint-sponsored race on May 15-17.... Upromise Narrows Field to 10 Finalists in $25,000 Tuition ContestApr 7, 2008 6:01 AM, PROMO Xtra, By Patricia Odell More than 250 people have submitted videos in a Upromise contest in the hopes of landing $25,000 toward college tuition.... Land O Lakes to End Rewards ProgramApr 2, 2008 6:06 AM, PROMO P&I, By Amy Johannes Land O Lakes is ending its Real Rewards program after less than a year. The company said it plans to shift gears after launching the test program, which offers prizes based on purchases of Land O Lakes products. The program, which launched last July, runs through mid June. ... |
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