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Agencies

AGENCY NEWS

US Concepts President Moves to CEO of Iris North America

Mar 11, 2008 6:02 AM, PROMO Xtra, By Patricia Odell

MasterCard Takes New “Priceless’ Tact

Mar 7, 2008 6:04 AM, PROMO Xtra, By Richard Tedesco

Draftfcb Ups Three to Senior VPs

Mar 3, 2008 6:01 AM, PROMO Xtra



The 2007 Promo 100


It's that time of year again.
PROMO has compiled the much anticipated ranking of the Top 100 U.S. promotion agencies. The list will be unveiled during a Webinar scheduled for June 2 at 9:00 a.m., along with the announcement of Promo's Agency of the Year.

Click here to view coverage of the 2008 Promo 100.


Issues, Research and Trends

Revenues Rising Again

Apr 1, 2006 12:00 PM, Betsy Spethmann

U.S. promotion agency revenues reached an estimated $5.2 billion in 2005, up 23.5% from the year before. That's nearly double the increase that agencies...

TOP STORY

TPN Promotes Warhaftig to Director on Gatorade

May 13, 2008 6:01 AM, PROMO Xtra, By Patricia Odell

Retail sales promotion agency TPN has promoted Daniel Warhaftig to account director on the Gatorade Co. retail marketing account.

Warhaftig, 31, had been account supervisor. The promotion takes effect immediately.
Warhaftig has been responsible for the development of season-long retailer specific promotions, as well as annual planning across a variety of the agency’s retail accounts. He also conducts an agency-wide account specific training program.

related articles

Trailer Park Taps Eiserman for CEO Post

Digitas Promotes Nine Executives

More Agency Articles

Octagon and TNS Sport Combine Research to Boost Understanding of Sports Fans

May 15, 2008 6:02 AM, PROMO Xtra, By Patricia Odell

Octagon and TNS Sport have formed a partnership that combines their respective proprietary research methodologies to offer clients a more in-depth analysis and understanding of sports fans. ...

TPN Promotes Warhaftig to Director on Gatorade

May 13, 2008 6:01 AM, PROMO Xtra, By Patricia Odell

Retail sales promotion agency TPN has promoted Daniel Warhaftig to account director on the Gatorade Co. retail marketing account...

Octagon Hires VP for Music and Entertainment Group

May 8, 2008 6:02 AM, PROMO Xtra, By Patricia Odell

Octagon has hired marketing executive Chris Monaco as vice president of the agency’s music and entertainment group....

Arnold Hires SVP to Lead Smoking Control Brands

May 8, 2008 6:01 AM, PROMO Xtra

Arnold Worldwide has named Scott Caristo senior vice president and group director in the business leadership group. ...

Tim Hortons Names First CMO

May 2, 2008 6:02 AM, PROMO Xtra, By Amy Johannes

Coffee and doughnut shop Tim Hortons Inc. has named Bill Moir as chief brand and marketing officer, a new post, the company said this week....

Ipsh Hires VP for New LA Office

May 2, 2008 6:01 AM, PROMO Xtra

Ipsh this week hired Brad Vettese as executive vice president and managing director for a new office opening on the west coast....

Eastwest Hires VP

May 1, 2008 6:04 AM, PROMO Xtra, By Patricia Odell

Eastwest Marketing Group has hired Kimberly Orton as vice president, group account director. ...

Trailer Park Taps Eiserman for CEO Post

Apr 30, 2008 6:02 AM, PROMO Xtra

Entertainment marketing agency Trailer Park has named Rick Eiserman its CEO....

Digitas Promotes Nine Executives

Apr 23, 2008 6:02 AM, PROMO Xtra, By Amy Johannes

Digitas has promoted Barbara Goose to executive vice president of marketing....

Octagon Pushes NFL in the U.K.

Apr 22, 2008 6:02 AM, PROMO Xtra

The National Football League appointed Octagon to help promote the sport and its business initiatives in the U.K....

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